Play-to-Earn vs. Play-to-Own in web3 gaming

December 13 2024

Play-to-Earn vs. Play-to-Own

As the world of web3 gaming evolves, two prominent models have emerged: Play-to-Earn (P2E) and Play-to-Own (P2O). Both models are transforming the gaming industry, powered by blockchain technology, but they offer fundamentally different experiences to players and developers.

Understanding the distinction between these two models is crucial for anyone involved in this space, as they affect not only how players engage with games but also how developers structure game economies.

In this blog post, we’ll explore the differences between Play-to-Earn and Play-to-Own, focusing on how each model works, its implications for gamers and developers, and key examples of games using these models. By the end, you’ll have a clear understanding of how P2E and P2O differ, and which model might suit your gaming or development needs better.

Key takeaways

  • Play-to-Earn allows players to earn rewards through gameplay, often in the form of tokens or NFTs that can be sold or traded for real-world value.

  • Play-to-Own focuses on ownership, giving players full control over in-game assets, typically represented as NFTs, that they can keep, trade, or sell even outside the game.

  • The Play-to-Earn model revolves around immediate financial rewards, while Play-to-Own emphasizes long-term value and ownership of assets.

  • Developers and gamers need to understand the differences between these models to determine which aligns best with their objectives.

What is Play-to-Earn?

Play-to-Earn (P2E) is a model that allows players to earn tangible rewards, often in the form of cryptocurrency tokens or NFTs, by completing in-game tasks, challenges, or achievements. These rewards can be traded, sold, or used within the game's ecosystem, allowing players to generate real-world value from their in-game efforts. The P2E model is especially popular in blockchain-based games, where the transparency and security of blockchain technology enable seamless and secure asset exchange.

A notable example of Play-to-Earn is Axie Infinity, where players earn Smooth Love Potion (SLP) tokens for participating in battles. These tokens can then be sold on cryptocurrency exchanges or used within the game to breed new Axies, creating a lucrative in-game economy for dedicated players. This crypto gaming model has been a game-changer for many, offering a pathway to earning income through gameplay.

What is Play-to-Own?

Play-to-Own (P2O) is a gaming model that emphasizes ownership of in-game assets, granting players full control over the items they acquire while playing. These assets are typically represented as NFTs, allowing players to hold, trade, or sell them on external marketplaces. In contrast to the Play-to-Earn model, where the focus is on generating income through gameplay, Play-to-Own emphasizes the long-term value and utility of digital assets. Players in P2O games truly own their items, which can hold value beyond the confines of a single game.

An excellent example of Play-to-Own is Illuvium, where players collect and own creatures known as Illuvials. These creatures exist as NFTs and can be freely traded or sold on marketplaces, giving players true ownership of their in-game assets. This model allows players to maintain control of their collections, even if they stop playing the game, offering a more sustainable and player-centric approach to gaming economies.

Key differences between Play-to-Earn and Play-to-Own

While both Play-to-Earn (P2E) and Play-to-Own (P2O) leverage blockchain technology to reshape traditional gaming models, they differ significantly in their approach to player engagement and asset management.

1. Focus on earnings vs. ownership

The primary distinction between Play-to-Earn and Play-to-Own lies in their core objectives.

 Play-to-Earn games focus on providing players with opportunities to earn tokens, NFTs, or other assets that can be exchanged for real-world value. In these games, the player's primary motivation often revolves around financial gain, which can influence gameplay dynamics and player behavior. Players invest their time in the game with the intention of earning rewards they can trade or sell.

On the other hand, Play-to-Own games prioritize long-term asset ownership, where players gain true control over their in-game items. In P2O games, players have the freedom to decide what they want to do with their assets, whether that’s keeping them, trading them, or using them in other games or platforms. This model creates a sense of permanence and value around the items players acquire, making the gaming experience more about collecting and curating valuable assets over time rather than earning short-term profits.

2. Sustainability of the Economy

Play-to-Earn games are often built around token economies, where players earn tokens as rewards for completing in-game actions. However, this model can face sustainability challenges, such as inflation of the in-game currency, which can devalue rewards over time. If not carefully managed, this can lead to a collapsing economy where the rewards lose their attractiveness, and players leave the game.

Champions Tactics NFT

Ubisoft's Champions Tactics web3 marketplace

In contrast, Play-to-Own games provide a more sustainable approach by focusing on the value of unique, individual assets rather than token rewards. Because these assets are NFTs, their value is often determined by factors like rarity, demand, and utility, which can help avoid some of the inflation issues faced by token-based economies. The Play-to-Own model also promotes a longer-term engagement with the game, as players become collectors or investors in valuable assets they truly own.

3. Player Motivation and Engagement

Player motivation differs significantly between P2E and P2O games. In Play-to-Earn, many players are drawn to the immediate opportunity for profit, with gameplay often becoming a means to an end. This can attract a more transactional player base, with participants focused on short-term rewards rather than deep, immersive gameplay experiences.

Play-to-Own, however, appeals to players who value long-term engagement and ownership. The ability to own unique, rare, or valuable items creates a more intrinsic motivation to play. Players invest in the game world not just to earn, but to own assets that they can carry forward even beyond the game itself, creating deeper loyalty and immersion within the gaming ecosystem.

The distinction between Play-to-Earn and Play-to-Own becomes crucial for both gamers and developers. While both models utilize blockchain technology to create new opportunities, they cater to different player motivations and engagement styles. Play-to-Earn focuses on immediate rewards through in-game earnings, often attracting players looking for financial gain. However, Play-to-Own offers a more sustainable and player-centric model by emphasizing the long-term value of in-game assets that players can truly own and control, even beyond the game itself.

Understanding these differences is essential for web3 developers building new gaming experiences and for gamers seeking more control over their digital worlds. As the web3 gaming space grows, both P2E and P2O will continue to offer exciting opportunities, but it's important to choose the model that best aligns with your goals, whether that’s generating income or owning lasting, valuable assets.

How to integrate Play-to-Earn or Play-to-Own features

Sequence Builder homepage

Looking to integrate Play-to-Earn or Play-to-Own features into your game? Sequence makes it easy for developers to create immersive web3 gaming experiences. With Sequence web3 development platform, you can seamlessly send rewards to players, add utility to your game’s NFTs, and create true ownership of in-game assets. Whether you're building a game that emphasizes player rewards or one that focuses on long-term asset ownership, Sequence provides the tools to power your blockchain-based game with ease.

Start building your Play-to-Earn or Play-to-Own game today with Sequence, and give your players the control and rewards they deserve!


Sequence is the leading all-in-one development platform for integrating web3 into games. Onboard, monetize, grow, and retain players with Sequence’s award-winning technology. From collectibles and ownable rewards to fully on-chain experiences, Sequence’s easy-to-integrate platform solves blockchain complexities, so developers can focus on creative execution and delivering amazing player experiences. Trusted by hundreds of games, thousands of developers, and powering millions of users, Sequence is backed by Take-Two Interactive, Ubisoft, Xsolla, Bitkraft, Brevan Howard, Coinbase, Polygon, and more. To learn more, please visit: https://sequence.xyz/

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Written by

Sequence team


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